Updated for 2026 - Designed by Microsoft Partner and Hackathon Winner Lisa Ann Edwards
BECOME A CERTIFIED AI-POWERED COACH™
Lead the human side of AI transformation and prove the business value coaching creates.
STARTS OCTOBER 29, 2026 - EARN 15 ICF CCEs
$1,499 | Regular Price: $1,899
Early Registration Ends Midnight, October 26, 2026 – Save $400
3-Month Payment Plan & Group Discounts Available.
BUILD REAL USE CASES. MEASURE WHAT CHANGES. MAKE THE CASE FOR COACHING.
Most coaches know how to coach. Many already use AI.
But coaching budgets are under pressure while AI investment is accelerating.
The opportunity isn't simply to become better at using AI. It's to develop capabilities that connect coaching to the business priorities organizations are investing in, and demonstrate measurable value.
The AI-Powered Coach Certification™ helps you develop the capabilities to apply AI responsibly, build practical coaching use cases, integrate AI into everyday work, measure results, and communicate the value you create.
You'll learn it. Practice it. Build it. And learn how to pitch it.
WHAT YOU'LL BUILD:
1. A Responsible AI Foundation
Your Responsible AI Coaching Framework
Your AI Data Privacy & Confidentiality Policy
2. Practical AI + Human Coaching Applications
3–5 coaching use cases aligned with business priorities
A practical demonstration of an AI + human coaching use case
3. Evidence You Can Present
A documented case study
A sponsor-ready business case to support or expand the work 3–5 real coaching use cases aligned to business priorities
You'll develop practical materials you can use inside your organization or introduce to clients, along with the ability to explain and pitch their business value.
What you build in the program is only part of the value. What matters is what you can do with it next— whether you’re an internal coach advancing AI + coaching inside an organization or an external coach taking a stronger proposition to market.
WHAT THIS MEANS FOR YOU:
Create Value People Can See
Move beyond using AI for personal productivity. Learn how coaching can support adoption, behavior change and measurable progress.Build a Stronger Position
Internally, become better prepared to contribute to AI-related change. Externally, differentiate your approach with more than tools and prompts.
Expand Your Work
Use your evidence and business case to grow an internal initiative, secure sponsorship, or pursue larger external engagements..Stay Relevant as Coaching Changes
Build the judgment to know where AI adds value, and speak credibly about where the human should lead, and how the two work together..Get Hands-On With Enterprise-Grade AI
Experiment with practical AI technologies so you can speak from experience with colleagues, sponsors and clients.Learn Alongside Forward-Thinking Professionals
Compare use cases, test ideas and learn with internal and external practitioners navigating the same changes.
Earn 15 ICF CCEs
Advance your professional development while building capabilities you can put to work immediately.
If you work inside an organization:
Build a more credible approach for showing leadership where coaching can support responsible AI adoption, behavior change and performance.
If you coach externally:
You’ll leave with a more differentiated, enterprise-relevant proposition you can introduce to clients navigating AI-driven change.
GRADUATE RESULTS
How AI-Powered Coaches Are Expanding Their Role and Impact
Dr. Amy Centers
Executive Coach and AI-Enabled Leadership Strategist
Repositioned her career as an AI strategist.
Dr. Carol Parker Walsh
CEO, Executive Coach and Leadership Consultant
Uses AI to bring more value and extend coaching engagements
Lisa Jiménez
C-Suite Executive Coach, Consultant and Facilitator
Embedded within an organization to support $25 million in AI-enabled growth.
Daniel Lieberman
Executive Coach and Creator of Humanship™
Turned his proprietary method into AI agents for clients.
The Method: The Human + AI Coaching Maturity Map™
The program is built around a clear progression that moves coaches from AI experimentation to confident, credible, impact-driven practice.
Participants progress through five stages:
STAGE 1: EXPLORING Assess how you’re using AI today and move from scattered experimentation to purposeful application tied to real coaching and business needs.
STAGE 2: ALIGNING Define ethical boundaries, guardrails, and your personal Responsible AI Coaching stance. You gain clarity on when AI supports coaching, when it doesn’t, and why.
STAGE 3: SYSTEMIZING Move from ad-hoc use to repeatable, intentional application. You establish clear patterns for integrating AI into coaching conversations, reflection, feedback, and follow-up.
STAGE 4: INTEGRATING Test enterprise-grade AI tools against your selected use cases and determine what works, what doesn’t, and where AI should augment the human coaching experience.
STAGE 5: OPTIMIZING Capture what changed and communicate coaching’s contribution. Learn how to turn results into a credible case study and business-value narrative.
READY TO BUILD AN AI + HUMAN COACHING APPROACH YOU CAN USE, PROVE AND PITCH?
WHO SHOULD APPLY?
This program is ideal for:
Internal coaches, HR, talent and L&D leaders who are under pressure to turn AI into something practical that creates visible value for the organization.
External coaches and consultants who want a stronger, more differentiated enterprise proposition in an increasingly crowded coaching market.
This program is best for people already experimenting with AI who are ready to move beyond personal productivity and apply it more intentionally to coaching and business outcomes.
WHAT YOU’LL LEARN TO DO
1. Apply AI Responsibly in Coaching
Build your Responsible AI Coaching Framework and establish clear boundaries for privacy, confidentiality, and human judgment.
2. Use Integrated Microsoft AI Systems
Explore Microsoft Viva, WorkIQ, Copilot, and connected Microsoft 365 tools to identify opportunities for coaching, employee development, and performance improvement.
3. Build Practical AI + Human Coaching Use Cases
Identify, develop, and test applications that address real coaching and business needs, moving beyond basic prompting and personal productivity.
4. Use AI to Strengthen Coaching Conversations
Apply Excelia's Conversation AI technology to support feedback, development, and more effective coaching.
5. Measure and Demonstrate Business Value
Use Excelia's ROI system to track changes in behavior and performance and connect coaching outcomes to measurable business results.
6. Present and Pitch Your New Offering
Develop a differentiated AI-powered coaching offering, supported by your use cases, demonstration, case study, and business case.
Learn how to communicate its value and pitch it to existing clients, prospective clients, and organizational decision-makers.
WHAT YOU’LL GET
10 On-Demand Learning Modules: Build foundational knowledge of responsible AI, Microsoft technologies, coaching applications, behavior change, and measuring business impact.
7 Live Sessions: Participate in orientation, expert-led teaching, technology demonstrations, ROI measurement, and final application and success sharing.
6 Application & Implementation Labs: Practice what you're learning through real-world scenarios, AI tools, peer feedback, and hands-on application. Optional technology-support sessions are additional and included.
Exclusive Access to Practical AI Technologies: Hands-on experience with advanced AI tools including Viva, Copilot and Excelia’s ROI and Conversation AI technology tailored specifically for coaching, enabling personalized and data-driven results.
AI-Powered Coaching Licenses: For you and your clients to start using AI-based coaching tools immediately, enhancing your practice.
Comprehensive Templates: Tools to help you design and implement your AI-powered coaching programs, 30 step-by-step coaching scenarios for AI applications, templates for planning and sharing success.
Exclusive Community Access: Network with like-minded professionals and industry experts, sharing insights and building connections that support your growth.
ICF Continuing Education Units (CCEs): Earn 15 ICF CCEs (11 Core Competency; 4 Resource Development) towards your International Coaching Federation certification, ensuring your skills are recognized at the highest industry standards.
Certification: An official AI-Powered Coach Certification and badge upon completion, demonstrating your expertise in integrating AI with human coaching practices.
Case Study: Healthcare
70% Reduction in Effort and $2.5M in Annual Time Savings
Leaders were spending 90 minutes per performance evaluation, pulling time away from patient care and leadership priorities. The assumption was a leadership capability issue.
An AI-driven assessment using Microsoft Copilot revealed the real problem: inefficient systems were blocking time management and prioritization.
By redesigning a single high-impact workflow [performance evaluations] evaluation time dropped from 90 minutes to 28 minutes.
Results
• 70% reduction in effort
• $2.5M in potential annual time savings
• 426% ROI
With clear proof of impact, the organization expanded Copilot into additional workflows to accelerate adoption across the business.
Case Study: Workforce
188% Revenue Growth by Focusing on the Right Behaviors
A sales leader believed the team’s performance issues stemmed from weak listening skills. Despite effort and training, results weren’t improving.
AI-driven insight revealed a different issue: the team was listening, but lacked credibility and authority in customer conversations.
By shifting focus to how leaders showed up — reinforcing trust, clarity, and authority in execution — performance improved quickly.
Results
• Revenue increased from $100 to $288 for every $100 invested
• 188% revenue growth
• Leaders focused on the behaviors that actually drive results
The result demonstrated that AI didn’t just accelerate activity — it helped leaders identify and reinforce the right behaviors, creating meaningful business impact.
MEET YOUR INSTRUCTOR
Lisa Ann Edwards
Lisa Ann Edwards, Microsoft Partner, #Buildfor2030 Hackathon Winner, B2B Rising Star Award Winner, a Top 100 Women in Tech Founder, and CEO of Excelia.io, formerly led talent management for a Bill Gates-owned company, restored program budgets by demonstrating the ROI of her coaching initiatives. Collaborating with major brands like Microsoft, Amazon, and Google, Lisa has collected over 2 million data points on coaching and leadership effectiveness and is a globally recognized speaker and author. With Excelia's conversation AI customers have closed the skills gap 3x faster at half the cost with AI-assisted human coaching.
READY TO PREPARE FOR WHAT ORGANIZATIONS NEED NEXT?
Build the skills to support clients through AI-driven change, strengthen adoption and behavior change, and demonstrate the business value coaching creates.
Starts October 29, 2026. Limited seats available.
FREQUENTLY ASKED QUESTIONS
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This course is on integrating safe and responsible AI tools approved by Microsoft within your coaching workflow to serve your coaching client.
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You are in the right place! Our program is designed to start with the basics, and we’ll guide you step-by-step on how to integrate AI into your coaching practice.
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This is a 12-week program, with a flexible structure allowing you to learn at your own pace.
All sessions are recorded and made available within 24-hours in a private learning portal.
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Yes! Upon completion, you’ll receive an official AI-Powered Coach Certification and a beautiful AI-Powered Coach badge to display in your email and on your LinkedIn profile.
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The AI-Powered Coach Certification Program, meets most Thursdays at 9-10AM PT - Noon-1PM ET starting on October 29, 2026 and ends on January 21, 2027.
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You will earn 11 ICF Core Competencies and 4 ICF Resource Development CCEs.
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We'd love to hear from you! Complete the application form to submit any questions within the form.
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Wonderful! We can't wait to see you! Complete the application form. When you are accepted, you will receive the next steps, including payment via email.
WHAT OTHERS SAY:
"The ability to measure, explain, and ensure consistent ROI made partnering with her an easy decision for our organization. Hearing prior case studies and successes showcased the depth and expertise she brought to our coaching initiative."
— SHANNON KEHL, CHIEF PEOPLE OFFICER
"Her expertise, clear perspectives, and commitment to our needs provided meaningful solutions and made working with her a pleasure. From the first conversation, it was evident she was dedicated to truly hearing our needs and concerns."
— DAVID BERRY, VP, PEOPLE & CULTURE
"The skill in simplifying and customizing development programs to achieve true ROI has been invaluable for investing in our people. She provided critical feedback to management on success areas and where improvements were needed."
— COLLEEN LILLIE, CFO
"Lisa is the industry expert at measuring the ROI of coaching, and she's our go-to for client projects. Her teaching makes ROI measurement easy to understand, promoting legitimacy, accountability, and professionalism within coaching."
— DR. BRIAN UNDERHILL, CEO COACHSOURCE
"Henley Leadership Group excels in leader development but struggled to quantify coaching's business return. Lisa Ann Edwards' expertise in ROI has given us the data to articulate our value and serve our clients better."
—CAROL ZIZZO, COO
"Lisa Ann Edwards brings clarity to the complex task of measuring coaching ROI, making it simple, practical, and relevant. Her work at the International Coach Federation bridges 'soft skills' to 'hard metrics,' showcasing her thought leadership."
— JANET HARVEY, FORMER ICF BOARD PRESIDENT
"Lisa Edwards is a true expert on ROI, sharing her knowledge extensively at Columbia University. Her actionable insights help coaches and managers measure their impact, making complex concepts intuitive and manageable."
— JOHN P. SCHUSTER, COLUMBIA UNIVERSITY FACULTY
"Coaching's rapid growth demands accountability and effective evaluation methods. Lisa Ann Edwards’ ROI module at Columbia University equips coaches with the tools to embed assessment and measurement into impactful coaching engagements."
— DR. TERRENCE MALTBIA, ASSOCIATE PROFESSOR, COLUMBIA UNIVERSITY
We've assisted organizations in achieving and demonstrating measurable outcomes that have justified expanding their programs from 2,500 to 12,000 employees, securing $25 million in funding, and boosting revenue per headcount by 188%.
Amazon
Twillio
Aramark
ngmBIO
Nationwide
Geico
DHL
box
The New York Times
Telus
Euronet
Biocodex USA
Bill & Melinda Gates Foundation
BNY Mellon
Quadrant Homes
PayChex
Puget Sound Energy
Birra Peroni
Rice Doerr Institute for New Leaders
Bristol Myers Squibb
ICF Coaching in Organizations
Sutter Health Medical Center